Looking for Halloween salon specials ideas for your hair salon?
Want your part of the $1.9 billion which the US National Retail Federation estimates which is spent on Halloween?
But there is more...
The average consumer spends $86.13 each and more importantly 38% of consumers will go to a specialist for part of their Halloween costumer!
We have put together some easy to use to Halloween salon ideas to use for your spooky business.
What ever you decide to do, Halloween is Facebook and Instagram magic...so make sure you're posting all of those hair-raising things going on in your salon!
Halloween falls every year on October 31st.
It is held the day before All Saints’ Day, which is a Christian festival used to celebrate recognized saints.
The word Halloween comes from Hallowe’en, meaning “hallowed evening” or holy evening.
It is thought that Halloween traditions came from the Celtic harvest festivals of Samhain, although some people support the view that Halloween began independently as a Christian festival.
Samhain; meaning "summer’s end" and was a celebration of the end of the harvest season.
People at this time thought the walls between worlds were thin and spirits could pass through into their lives, and it was feared they could damage crops for the next farming season.
To mae any spirits happy, gaels would set up places at their dinner tables for the spirits and light bonfires to scare off evil spirits.
That is the end of the Halloween history lesson.
You should plan a variety of events and promotions to capture this valuable market. Halloween is more than just a one-day event, it should start in early October to ensure your clients are fully aware.
Remember to put your expiry date on your salon marketing promotions.
Only discount on additional spending or add value to existing products - promotions should be about making more profit, not making a loss.
Create spooky hairstyles for those clients going to a halloween party.
Create devlish nail designs, with ghost, pumpkins and bats. Or even get glow in the dark nail varnish.
People getting rady for a halloween party? Get their make up done in your salon.
Running a beauty salon or waxing salon? Then run a promotion for.
Do you offer any type of tanning services in your salon or spa? Why not promote these services?
Running a spa or medi spa? Why not run a botox promotion to get rid of the wrinkles.
Add some fun to your spa or day spa marketing by promoting “mummy” body wraps or facials?
Make sure you are stocked up for halloween with spooky products which your clients might use for their costume such as false eyelashes, horror nail designs, theatrical make up, wash-out hair coloring, or glow in the dark nail varnish.
Don't forget those eyelash extensions! Ensure you are offering eyelash extensions promotion as part of your halloween salon specials.
One of the big trends at the moment is temporary tattoos, so get on your broom stick and provide this within your salon.
Share them below and we might add them to this blog post.
And if you love these ideas or have some other ideas that you've used in the past to promote your salon business, why not share them with the Belliata community in the comment section below. We would also be delighted to answer your questions, as well.